Welcome to La Baule, a chic and sophisticated seaside resort on France's Atlantic coast, renowned for what is often called one of Europe's most beautiful bays. The town is defined by its magnificent main beach, Plage de La Baule, a vast 9-kilometer arc of fine, golden sand that has established the area as a premier destination. With its elegant atmosphere and calm waters, La Baule is an ideal setting for families and visitors seeking a stylish coastal escape rather than a lively party scene.
Beyond the main bay, the coastline offers a delightful variety of atmospheres. For a classic and sheltered experience, Plage Benoît is the most exclusive section of the bay, perfect for relaxed swimming. Film enthusiasts can visit the charming Saint Marc sur Mer Plage de Monsieur Hulot, the iconic setting for a classic French film. For those seeking more adventure, Plage de la Govelle on the Côte Sauvage is a favorite among local surfers for its untamed waves and authentic feel.
The stunning bay is shared with the neighboring town of Pornichet, which offers a similarly beautiful but more relaxed, family-resort ambiance. Its popular Plage des Libraires is a perfect example of this welcoming atmosphere and is the town's most central and well-equipped beach. From the wilder, scenic coves like Plage de Port-Lin in Le Croisic to other local favorites, there are many more shores to discover in our complete guide to the region's beaches.